Rashidi Hendrix is an award-winning producer and talent manager who is a Partner at Independent Artists Media and CEO of Metallic Pictures, a Los Angeles based television/film production company. As a manager, Hendrix represents a roster of actors, comedians, TV & Film writers and directors, actors and comedians, that have worked on shows like End of the Road (Netflix), Wild is the Wind (Netflix), Bad Dad Rehab (TvOne), Queen Sugar (OWN), The Ranch (Netflix), Chicago Fire (NBC), Criminal Minds (CBS), Bates Motel (A&E), NCIS (CBS), Deadly Class (Syfy), Preacher (AMC), Crazy Love (Lifetime), Shameless (Showtime), Late Night with Seth Meyers(NBC), Luke Cage (Netflix), Insecure (HBO), Laff Tracks (TruTV), Chuck (NBC), Paper Friends (BET), Chopped (Food Network), Late Night Chef Fight (FYI) and hit features like Takers & The Equalizer.
As a producer, Hendrix has worked as a showrunner on shows like Set the Record Straight (Hulu), Bet On Black (Peacock), We Are The Jones (DISCOVERY), According to Him + Her (CENTIC), HOT PROPERTIES (HGTV), The Encounter (Syfy); and produced shows like Orange is the New Black (Netflix), The Apprentice (NBC),, Jimmy Kimmel Live (ABC), Shark Tank (NBC) and MTV Awards. In 2022, Hendrix won 3 Emmys and 4 Telly Awards for his hit series on Hulu, Set the Record Straight: The Jam Master Jay Case. He started his career as a series development executive at MTV in 2007. Prior to MTV, he was an awarding winning music publishing A&R executive with multiple Grammy’s and BMI, ASCAP and SESAC awards from his signings.
Hendrix is an avid public speaker with over 200 engagements to his credit speaking at panels, podcasts, conferences, conventions, workshops, summits, universities and national television as an expert. In 2019, Hendrix was appointed by FCC Chairman Ajit Pai to serve as a member of his FCC Advisory Committee on Diversity and Digital Empowerment in Washington, DC. to assist the chairman on creating diversity initiatives for the media and entertainment sectors. In 2017 he was asked to join the Diversity & Inclusion Committee for the Writer’s Guild of America-East (WGA), in which he is also an active member. In 2023, he was honored by his alma mater with the 2023 Florida A&M University National Alumni Association’s Distinguished Alumni Award. In addition, Hendrix serves on many community organizations as a volunteer and active mentor to young people. Hendrix graduated from Florida A&M and Florida State Universities with a Bachelor’s degree in Mechanical and Industrial Engineering.